For the Greater Good - Volume 11, Issue 4
“The best way to find yourself is to lose yourself in the service to others.”
-Mahatma Gandhi
Gratitude is very much on my mind during this month of giving thanks. Besides my health, family and friends, I'm most grateful for the leaders of the 85 triple bottom line companies that make up the BCFG community.
They're what I call "Conscientious Leaders."
It’s a way of thinking – that promises a more authentic, honest and transparent business culture that delivers both profits and healthy, green communities. And as explained it one of our early blog posts, they're defined by 5 qualities:
1. Authenticity – actions that are consistent with beliefs and what is said.
2. Practical Idealism – personal experience with the value and importance of community good and willing to “walk the talk.”
3. Empathy – the need for respect and support for others; fostering a caring quality among relationships, be they customers, vendors, employees or partners.
4. Altruism and Self-Actualization – a well-developed social conscience, that is “other driven."
5. Globalism and Ecology - seeing the bigger picture and the broader systems within a social, political and environmental context
It is a shift in priorities that focuses on the spirit and dignity of people, workers, leaders and the environment.
In sum: Conscientious Leadership.
Happy Thanksgiving to you all!
Are you ready to become a benefit corporation and a triple bottom line business? Here are 12 simple questions to help you answer that: https://bit.ly/3H5ArYn
Now about this issue of For the Greater Good:
First of all, you can discover 7 current and compelling statistics that motivate business leaders to adopt a triple bottom line.
Secondly, you can learn 3 proven tips to make your annual benefit report have impact.
And finally, you can read why a large regional solar products company chose to become a certified BCFG.
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7 Compelling Statistics that Motivate Businesses to Adopt a Triple Bottom Line In search of compelling reasons to become a triple bottom line business, we asked seven industry leaders, including founders and CEOs, to share their insights. From aligning with consumer expectations to enhancing economic resilience and market value, these professionals provide compelling statistics to motivate your business transformation. Learn More Now
3 Tips to Make Your Annual Impact Report Have Impact Our friends at Roundpeg Communications and Oliver Russell surveyed over 250 organizations made up of B Corps, Public Benefit Corporations, and mission-driven organizations. They examined 12 impact reports and learned that all of these companies struggled with the same challenges of how to communicate their impact. If you're looking for essential tips to writing an annual benefit report, here are the keys. Read Now
How the Triple Bottom Line Boosted an East Coast Solar Products Company Creating a sustainable future by providing clean, renewable energy is the mission of Advanced Solar Products (ASP). The solar developer and EPC has been delivering on that mission for over three decades primarily in New Jersey, New York, and New England. But ASP wanted to do more. It’s why they chose to become a certified BCFG. Using a third-party standard helps keep ASP not only accountable but sets an example for other companies in their region to motivate and inspire them to also adopt a triple bottom line and do good for people and planet. Read Now
HIGHLIGHTS
CONGRATS to MARKETING ON A MISSION, our most recently certified Benefit Corporation for Good and first business from the state of Pennsylvania. Here's Randye S. Spina, founder of a triple bottom line business. Welcome to our community Randye!
LEARN MORE about our 8 standards for becoming a certified Benefit Corporation for Good.
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INTERESTED IN SUPPORTING THE SMALL BIZ COMMUNITY THROUGH ADVOCACY?
The Small Business Utility Advocates is a 501c3 nonprofit organization that represents, protects, and promotes the interests of small business utility customers. Energy, water, and other utilities have a direct impact upon the success of small businesses.
As strong supporters of the work of SBUA, Benefit Corporations for Good has seen the organization in action before the Oregon Public Utility Commission and in B2B meetings using expertise and experience to push for equitable treatment for small businesses.
If you're a business leader in the Portland, OR area and want to support SBUA through work advocating for small business, you might be eligible for some compensation for your time and efforts. For details contact diane@utilityadvocates.org.
For more information about what SBUA has been doing generally and in Oregon see www.utilityadvocates.org/news-and-resources.
KNOW OTHERS WHO BELIEVE IN A BETTER BUSINESS MODEL?
Do you know other people who are interested in the Triple Bottom Line of People, Planet and Profit? Conscientious eaders and businesses who believe in doing business for the greater good? Then send them this link so they can receive our eletter free every other week devoted, of course, to the greater good!
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If you're interested in seeing the companies we've certified to date, go here.
If you're interested in learning more about our certification process, go here.
If you're interested in becoming an Oregon Benefit Company, go here.