Stories from the Community

Why a Women-Owned Advisory Firm Defined Its Purpose with the Triple Bottom Line
Tom Hering Tom Hering

Why a Women-Owned Advisory Firm Defined Its Purpose with the Triple Bottom Line

As a sustainability advisory firm, Thinking Beyond Business knew its mission could be summed up with 3 words: triple bottom line. The firm's leaders wanted to help entrepreneurs, small and medium-sized company leaders understand, commit, and incorporate best practices of sustainability into their business model.

Their belief is simple: with the proper mindset and the right tools, every company, no matter its size, can contribute to solving the world’s biggest problems while at the same time generating profits and new business opportunities.

Read More
The “Superpower” of Benefit Corporations (Yes, there is one.)
MaryAnne Harmer MaryAnne Harmer

The “Superpower” of Benefit Corporations (Yes, there is one.)

Within this group of thousands of small businesses, you’ll find a large number who describe themselves as purpose-driven companies. They believe in enhancing the local community where they live and work. This is especially true with those small businesses that have committed to the triple bottom line of “people, planet profit” and have incorporated and certified as a Benefit Corporation.

Read More
10 Common Myths about Benefit Corporations
MaryAnne Harmer MaryAnne Harmer

10 Common Myths about Benefit Corporations

The Benefit Corporation movement has been around since 2010. Yet 9 years later, there continues to be confusion about this entity and its relation to Benefit Companies and B Corps. Here are the ten subjects most often asked about during our workshops in 2018.

Read More
How a Benefit Corporation Captures a Millennial’s Heart
Tom Hering Tom Hering

How a Benefit Corporation Captures a Millennial’s Heart

You would have had to be under a rock for the past five years to not have heard about the value of authenticity. I'm talking about authenticity as a brand and authenticity as a leader.

It’s something we hear everyday when we work with leaders of Benefit Corporations who exemplify this in their thinking and behaviors.

And why is authenticity so important?

Read More