How can purpose-driven leaders keep their cool when leading in tense times?

To help you stay calm in the face of challenging moments in the workplace, we asked business leaders and CEOs this question for their best advice. From making time for yourself to keeping the situation in perspective, there are several suggestions that may help leaders approach tense situations with grace.

You can’t ignore the obvious about a high-energy CPA like Heather Zeitzwolfe. She really does know her numbers. Which brought her to believing that a triple bottom line of People, Planet and Profit is a lot better for her business and her world.

As a certified Benefit Corporation for Good, Heather and her company Zeitwolfe Accounting are committed to doing good for her community and her planet. In fact, as creator and host of the popular podcast “Get the Balance Right,” Heather’s mission is…

What makes your purpose-driven small business different from competitors?

To help small businesses set themselves apart, we asked entrepreneurs and business leaders this question for their best insights. From serving your target market to integrating your values into service, there are several examples that differentiate a business and can help you find greater success.

Here are 12 strategies for competitive differentiation:

What is one tip to consider when determining if a purpose-driven startup is a good investment or not?

To help investors decide if investing in a startup with aspirations to serve others is a valuable decision, we asked experienced startup leaders and investors this question for their best advice. From knowing their story to being passionate about the startup…

How can you be more mindful during the workday?

To help business professionals live their daily lives with more intention, we asked small business owners and CEOs this question for their best advice. From taking a break from your desk to getting your body moving, there are several actionable tips that may help you cultivate a mindful workday for years to come.

When Jennifer Leonard and her husband Joshua Fidelman chose to become a certified Oregon Benefit Company, their focus was on one thing: the Triple Bottom Line of People, Planet and Profit. Their heavenly parcel of the land in Oregon wine country is all about respect and environmental sustainability for the planet. So they have created an inviting and restful homestead and retreat called “Planet to People,” where you can spend the weekend learning about permaculture and healthy eating while enjoying Oregon wine from vineyards within walking distance

Their passion in being a sustainable and eco-friendly business…

Designing a useful product is one thing. But designing a useful product that also lessens negative environment impact is quite another.

Enter Thriving Design gardening products. Sustainability is at the very heart of the business. And it’s been a key part in helping the company grow even through pandemic times.

As a registered and certified Benefit Corporation for Good, Thriving Design and its leaders Jason and Morgan Rider are committed so standing up for environmental and human rights.

What is one benefit of having humility in leadership?

To help you find humility in your leadership, we asked business leaders and entrepreneurs this question for their best leadership tips. From creating solid company culture to embracing authenticity, there are several benefits of having humility in leadership.

Here are some benefits of having humility in leadership:

Your world needs help.

Icecaps are melting.

Hate crimes against Asian-American, BIPOC and Trans communities are increasing.

All going on at ever accelerating speeds.

Where do you find hope?

How can you help?

Where do you start?

If you believe a kinder, greener, more equitable world makes for a better life, you're not alone.

What is one trait of an authentic leader?

To help you become a more authentic leader, we asked business leaders and HR experts this question for their best traits. From humility to living the core values, there are several traits of an authentic leader.

Here are 10 traits of an authentic leader:

• Trust

• Human

• Listening

The founders of Stingray Botanicals tell you they don’t just sell high quality plants in Lane County. As a registered and certified Benefit Corporation for Good, they are also committed to advocating for social justice and taking hard stances on human and environmental rights. They aim to be a catalyst for change by engaging the community and other businesses on various socioeconomic issues.

They’ve also taken a sustainability pledge to source goods and services locally whenever possible and to choose products that are made regionally by local artisans. You see, being transparent is vital to being authentic, and that’s why Stingray believes in keeping their customers informed of their products source.

We recently interviewed Lukas about becoming a certified Oregon Benefit Company. Here’s what they had to say about it, the motivation for doing it and why it’s helping grow Stingray Botanicals.

Among all the different interview questions in the world, some of the most difficult to answer are questions about your work ethic. How do you answer a question about yourself without sounding overly confident, borderline egotistical?

What tip would you give a candidate on how to answer the interview question, how would you describe your work ethic?