As a sustainability advisory firm, Thinking Beyond Business knew its mission could be summed up with 3 words: triple bottom line. The firm's leaders wanted to help entrepreneurs, small and medium-sized company leaders understand, commit, and incorporate best practices of sustainability into their business model.

Their belief is simple: with the proper mindset and the right tools, every company, no matter its size, can contribute to solving the world’s biggest problems while at the same time generating profits and new business opportunities.